Welcome to the library resources guide for the Introduction to Business Research Workshop.
The purpose of this workshop is to familiarize students with some of the resources and services available to business students.
This link opens in a new window This link opens in a new window This link opens in a new window This link opens in a new window This link opens in a new window This link opens in a new window This link opens in a new window This link opens in a new window This link opens in a new window|
|
SCHOLARLY/PEER-REVIEWED |
POPULAR/TRADE |
|
Intended Audience |
Researchers/Academics |
General public People working in the field |
|
Author |
Researchers/Academics Credentials transparent |
Professional writers/Journalists Credentials less clear |
|
Article Selection |
Editorial board of researchers/academics Peer-review committee |
Editor assigns or chooses |
|
Purpose |
Relay information about original research |
Relay general information Entertain/infotainment |
|
References |
Bibliography/in-text citations |
Very short or no bibliography |
|
Advertisements |
May promote upcoming conferences Very few, if any, commercial ads |
General or related to industry |
|
Appearance |
Serious title, plain Graphs/charts/statistics |
Eye-catching title Glossy, colorful graphics |
|
Writing style/format |
Abstract Methods/Results/Discussion Formal style, terminology specific to field |
No abstract More free-flowing Informal, general language |
This link opens in a new window This link opens in a new window This link opens in a new windowCompany Information
Below are two different ways to obtain company information:
First method
1. In the main search bar, enter the word company followed by the company name in brackets: company(starbucks)
2. Click Search
3. Under "Sources by Category", expand (click +) "Company Directories & Profiles"
4. Company Profiles such as GlobalData, Hoover's, and Standard & Poor's are excellent sources of company information including SWOT analyses, financials, executive profiles, history, news, etc.
Second method
1. On homepage of LexisNexis, click the "Get Company Info" tab.
2. Enter the company name and click "Go".
3. Choose and click link for "Parent" company.
4. Click on links on left side to find company information, SEC filings, financial overview, industry comparisons, and more. Find a snapshot of the company in the main window, which includes company description, financials, executive lists, and more.
Industry Information
1. To obtain industry overviews, click the "Get Company Info" tab on LexisNexis homepage.
2. Click "Company dossier" link.
3. Click on "Industry" tab, enter full or partial industry name, click search.
4. Choose an industry, and click the link.
5. Find overview in main window, including industry description, top companies, ratios, and stock charts. Find recent industry news and reports in links on left side of page.
