What is their demographic profile?
- Age, sex, occupation, education level, socio-economic status, etc.
Why are they here?
- Self-improvement, coursework, optional or mandatory training, entertainment, desperation, etc.
What will your audience expect?
- an undergraduate discussion group may expect an opportunity to share and clarify ideas;
- conference participants will expect evidence of solid research;
- workshop participants may expect practical advice;
- wedding guests may expect entertainment and creation of "atmosphere"
How much does your audience …
- already know about your topic?
- need to know about your topic?
- want to know about your topic?
How big is your audience?
- The size of the class may determine the format of the presentation.
