is a social networking site fundamentally different from Facebook. Facebook is a SOCIAL network, where you friend your family, friends, coworkers, and other people with whom you have (or had) a real-life connection. Google+ is a CONTENT network, where you follow like-minded people (mostly strangers) who share your passion: landscape photography, quilting, model railroads, cross-stitch, teacher education, etc. It is intended to share information with other people who are interested in a particular subject, and share it ONLY with those people. There is some socializing like Facebook, but it's mostly within these areas of shared interest.
There are a wide range of social media tools businesses can use to get more interactive — to communicate and exchange information with customers. Businesses are increasingly using these tools because they offer more cost-effective ways to achieve their goals. In this article, there are links to basic information explaining these tools.
EDUCAUSE is a nonprofit association whose mission is to advance higher education by promoting the intelligent use of information technology. EDUCAUSE helps those who lead, manage, and use information resources to shape strategic decisions at every level. A comprehensive range of resources and activities is available to all interested employees at EDUCAUSE member organizations, with special opportunities open to designated member representatives.